IP Telephony is a newer technology, which is more efficient from cost and technical perspective. It is a system which covers voice over internet protocol for conducting telephone calls. With the use of it, businesses are able to make their telephone and computer networks work together to overcome the limits of traditional phone systems. Thus with a radical change in technology, we raise this as a best method to stand up with today’s strategy. Adwaa Al Shugaa is one of the prime distributors of D-Link’s IP Telephony system in Saudi Arabia, Riyadh, Dammam, Jeddah, Mecca and Medina. With its innovative features, it secures with the maximum features of a business organization. Thereby with a proper communication, it can enhance its productivity level.